At COO (Boardroom Media) we track over 1,000,000 startups and over 5,000,000 people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders and board members we think deserve more appreciation than they are currently getting.
This list showcases the top United States based COO’ operating in the Lifestyle space. If you think a COO’ is missing from this list, feel free to contact our editor on [email protected].
The individuals on this list have been included because of exceptional performance in one of the following categories:
- Innovation – Operating as a key part in an extremely innovative business or startup.
- Growth – Operating as a key figure in the growth and upscale of a market leading business or startup.
- Management – Showing exceptional management skills.
- Societal impact – Putting their business on the map for their positive societal or environmental impact.
Our Data – We source our data from OSINT (open source intelligence) and public directories such as Crunchbase, SemRush and many more. The data from these sources should be treated with a degree of caution and verified yourself.
Steven Lichtie
COO of Black Clover
Steven Lichtie serves as chief operating officer at Black Clover, an American lifestyle apparel brand.
Follow Steven Lichtie:
About Black Clover: Black Clover is a lifestyle apparel company, creating casual apparel, hats, and accessories.
David Thomas
COO of Clique
Follow David Thomas:
About Clique: Clique is a media and commerce company
Amanda Micallef
Co-Founder & COO of Arsenic
Follow Amanda Micallef:
About Arsenic: Arsenic Magazine is a by-the-people, for-the-people, online lifestyle and culture magazine based in the Arts District.
Richard Caccappolo
Chief Operating Officer of MailOnline
Richard Caccappolo is currently the Chief Operating Officer of MailOnline.com, the most successful online media site in the world. Prior to MailOnline.com, he was the SVP of iVillage and is one of the leading digital media executives in NYC. He has over 20 years of experience in e-commerce, digital monetization, new media and product development. Mr. Caccappolo served as the Chief Executive Officer of ORCA Digital Services Inc. at oneTXT, Inc., as Senior Vice President and Chief Technology Officer of iVillage Inc., as the Chief Technology Officer of Kodak Polychrome Graphics and as Director, Information Systems, Europe at Sun Chemicals. Before joining Sun Chemicals he served as Senior Manager of Andersen Consulting (now Accenture). He has been recognized for leading the development of interactive and community features throughout his career. Mr. Caccappolo received his M.B.A. from New York University, Leonard N. Stern School of Business and his B.S. from Cornell University.
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About MailOnline: MailOnline is an English-language newspaper website that offers information about world news, entertainment, celebrity news, and more.
Maria Miller
COO and Co-Founder of Spot Insurance
Maria Goy is Co-founder and COO of Life by Spot, a company dedicated to redefining life insurance by building a consumer-centric experience and bringing customers a product that suits their means and lifestyle. Prior to founding Spot, Maria served as Vice President, Technology Strategic Partnerships at New York Life, driving sourcing and relationship strategy for one of the largest life insurance companies in the US. Having started her career at Anderson Consulting (Accenture) and living across Europe, Asia and the US Maria comes with a wealth and breadth of industry and global market experience.
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About Spot Insurance: Injury insurance designed to protect against unexpected medical expenses
Will Freund
COO of Harry’s
Will Freund is the chief operating officer of [Harry’s Grooming](https://www.crunchbase.com/organization/harrys#/entity), a platform that allows its users to buy razors, German engineered blades, and shaving creams. Previously, he was the senior vice president of operations at [Harry’s Grooming](https://www.crunchbase.com/organization/harrys#/entity). Prior to Harry’s Grooming, Freund was the director of operations at Gilt Groupe. He holds a bachelor’s degree from The Johns Hopkins University and an MBA from New York University.
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About Harry’s: Harry is a developer of an online platform used to sell shaving equipment and accessories for men.
Melissa Baird
COO of Hims & Hers
Melissa Baird is The COO and head of technology at hims & hers. Previously, she was the VP of Systems & Procedures at Reese Witherspoon’s lifestyle brand, Draper James, VP of Operations and Product management at Bonobos, and built the operation and fulfillment system for Zulily. Baird holds a bachelor’s degree in biological sciences from the University of Missouri.
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About Hims & Hers: Hims is a wellness brand that helps men and women get access to products for skin care, hair loss, and sexual health.
Marco Mereu
COO and Co-Founder of XSET
Senior Executive experience in esports, SaaS marketplaces, user acquisition, game monetization, analytics, retention, social Influencer and brand marketing
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About XSET: XSET is an Esports Company that organizes popular titles such as Call of Duty, Valorant, and Fortnite.
Andreas Bergmann
COO and Co-Founder of Ella Paradis Inc.
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About Ella Paradis Inc.: Ella Paradis is an eCommerce startup company positioning itself to become the market leader in the sexual wellness market.
Marisa Sharkey
Co-founder and President and Chief Operating Officer of Birdies
Marisa Sharkey is the President & Co-Founder of Birdies. Marisa is a corporate strategy leader with a 20 year track record of leadership across retail and merchandising organizations as the Group Vice President of Strategy at Ross Stores and as a Senior Manager at Bain & Company. Marisa received her MBA from The Wharton School and her BS from Cornell University. Marisa lives in Sacramento with her husband and two daughters.
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About Birdies: Direct-to-consumer brand that designs stylish flats that feel like slippers thanks to their exclusive cloud-like comfort technology.
Burton Jablin
Chief Operating Officer of Scripps Networks
Burton Jablin is COO of Scripps Networks Interactive, managing key business functions, including sales, programming, digital, distribution and strategy. Jablin previously served as President of Scripps Networks, named to that role in 2013. As President, he was responsible for the management and development of the company’s portfolio of lifestyle media networks – HGTV, DIY Network, Food Network, Cooking Channel, Travel Channel and Great AmericanCountry – digital content businesses and all other related operations. As part of the original team that launched HGTV in 1994, Jablin supervised production of the network’s original programming slate – first as Executive Producer, then as Vice President of Programming. Upon his promotion to Senior Vice President of Programming and Production in 1997, Jablin oversaw the development, budgeting, production and scheduling for HGTV’s programming and on-air promotion. His role with HGTV expanded in 2000 when he was named the network’s Senior Vice President/GeneralManager, and then again one year later when he was elevated to President. Preceding his current role, Jablin served as President of Scripps’ Home Category business for four years,where his management was instrumental in positioning the company as leading on-air and online content destinations for the home and garden category. Prior to HGTV, Jablin worked for more than 10 years in television news. He began his career as a Researcher at WBBM-TV in Chicago, eventually working his way up to Executive Producer of late night news and special events programming for the CBS-owned station. Jablin then served as ExecutiveProducer for Fox-owned KTTV in Los Angeles.
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About Scripps Networks: Scripps Networks Interactive develops lifestyle content for TV, internet satellite radio, books, magazines, and other media platforms.
Sam Shames
Co-Founder & Chief Operating Officer of Embr Labs
Sam Shames is also a Forbes 30 Under 30 and led research at MIT that culminated in a $750K partnership with BMW. He holds a B.S. in Materials Science & Engineering from MIT.
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About Embr Labs: Embr Labs is a thermal wellness technology company that harnesses the body’s natural response to temperature to enhance human wellbeing.
Joe Braidwood
Co-founder & COO of Scener
Joe is a product and marketing executive who works with early stage technology companies. Joe is also an investor and advisor to multiple startups, after a successful run as first employee and CMO of the software keyboard company SwiftKey, which was acquired by Microsoft in 2016. Prior to working in tech, Joe was a journalist. He holds a law degree from the University of Cambridge and a masters in public policy from Brown University.
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About bwd. consulting, Scener: Scener is the virtual movie theater where you can interact with friends remotely over video chat while watching your favorite programs.
Sayyid Markar
Co-Founder & COO of Otherland
Sayyid Markar is the Co-Founder and COO of Otherland.
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About Otherland: Otherland is a digitally-native candle brand that transforms your home into an expressive world.
Tim Bratton
COO + co-founder of Personal Life Media
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About Personal Life Media: Personal Life Media is a multimedia lifestyle brand providing entertaining and personal content to socially conscious adults.
Trey Sisson
Co-Founder and COO of BABOON TO THE MOON
Entrepreneur
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About BABOON TO THE MOON: BABOON is a manufacturing that provides highest-grade materials for adventure essentials.
Charles Liu
Chief Operating Officer of Away
Charles Liu is the COO at Away.
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About Away: Away is a modern travel and lifestyle brand designed with thoughtful features that solve real travel problems
Kevin Yip
COO & Co-Founder of Blueboard
Founder at Blueboard.
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About Blueboard: Blueboard is an experiential rewards and recognition platform for the modern workplace.
Steve Bosson
Chief Operating Officer of Avon North America
Steve Bosson is the chief operating officer at New Avon LLC and is responsible for leading all business operations throughout the North America business. He holds Bachelor of Accounting, Computing & Management Science from De Montfort University in the UK. He is also a member of the Association of Chartered Certified Accountants (ACCA).
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About Avon North America: Avon North America is a social selling beauty company in North America.
Chuntao Yang
COO of Steps Mobile Inc.
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About Steps Mobile Inc.: SaaS, Mobile App, Social Media, Snapchat-powered
Jim Goodell
Partner & COO of Astro Studios
Jim Goodell is responsible for determining and overseeing the firm’s long-term strategic direction. Jim employs his many years of brand design agency experience while working with many of today’s leading corporations. He enjoys simplifying complex challenges and applying his personal brand of design methodology as he leads the structuring of multidisciplinary programs. He also shapes the studios’ alternative business models and joint ventures.
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About Astro Studios: They create multi-dimensional brand experiences that define popular culture.
Naomi Gonzalez
Co-Founder & COO of TomboyX
Naomi Gonzalez has over 10 years of sales and small business experience. She has been the driving force behind TomboyX, taking an idea hatched in 2011 and growing it to where it is today. She has conducted market research, co-authored the business plan and currently oversees the inner workings of the company. In addition to co-merchandising with Fran, Naomi manages everything from shipping and vendor management to customer service and daily backend website updates. An entrepreneur at heart, Naomi’s passion for filling a glaring demand in women’s fashion provides the impetus that moves TomboyX towards becoming a market leader in the tomboy space.
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About TomboyX: TomboyX is a fashion-based company that offers clothes and accessories to any gender.
Angela Nardontonia
COO of Doll 10 Beauty
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About Doll 10 Beauty: Doll 10 Beauty is a cosmetic company that focuses on hi-tech, anti-aging ingredients.
Nathan Schorr
Co-founder & COO of TiZKKA
A Product focused founder, looking to help Latin America evolve through technology. 3x startup founder –> 1 exit. Previous: @Tizkka, @Groupon, @Blahsports.
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About Flexio, TiZKKA: TiZKKA is a fashion platform that helps you dress better, on your path to becoming a fashionista. [ACQUIRED]
David Israel
Chief Operating Officer& Chief Financial Officer of Playboy
David is the Chief Financial Officer for Playboy Enterprises, Inc. He oversees the company’s strategic planning, corporate and business development, administrative and finance and accounting operations. He has been with Playboy for almost 5 years.
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About Playboy: Playboy Enterprises is a media and lifestyle company engaged various licensing operations.
Thomas Quinly
Chief Operating Officer of Tupperware Brands
Quinly was named Chief Operating Officer of Curtiss-Wright Corporation in October 2013. Most recently, he was President of Curtiss-Wright Controls, the Controls Segment of the Corporation, since 2008. Prior to that, he was Senior Vice President of the Motion Control Embedded Computing Unit, where he was responsible for integrating previous Curtiss-Wright acquisitions in this technology sector and growing the Embedded Computing business through additional acquisitions. Quinly has over 30 years of experience in the defense, aerospace and commercial markets.
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About Tupperware Brands: Tupperware Brands provides housewares products.
Mark Wu
COO of Discotech
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About Discotech: Top-rated nightlife app that allows users to browse and book table service, purchase presale tickets, and sign up for guest lists.
Mark Wu
COO of Discotech
Follow Mark Wu:
About Discotech: Top-rated nightlife app that allows users to browse and book table service, purchase presale tickets, and sign up for guest lists.
Dylan Astle
Chief Operating Officer of DirectBuy
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About DirectBuy, DirectBuy: DirectBuy is an exclusive club for members who want a better way to shop for products for their homes and achieve the lifestyles.
Ryan Heafy
Chief Operating Officer of 6AM City
Ryan Heafy, a mechanical engineer by degree, began his career at Sikorsky Aircraft, where he managed the development of a vertically integrated supply chain for the H-60L helicopter transmission. In 2012, he joined the leadership team at ADEX Machining Technologies, in Greenville, South Carolina. After successfully positioning ADEX for private equity acquisition in 2015, Ryan exited the company. Following his passion, Ryan became the Founding Executive Director of iMAGINE Upstate, raising funds and building a team to launch an educational platform and downtown festival designed to inspire students about workforce opportunities through STEAM education. Ryan Heafy is always looking to bridge the gap between organizations, generations, and communities; to bring together individuals that can get things done. Ryan Heafy is currently the Chief Operating Officer of 6AM City, and is responsible for product development, new market deployment, and managing the sustainable growth of the Company. Current markets include GVLtoday, COLAtoday, CHStoday, AVLtoday, LALtoday and NOOGAtoday.
Follow Ryan Heafy:
About 6AM City: 6AM is developing a scalable network of hyper local media properties driven by a core daily newsletter product.
Michael Schreiber
COO of Robert F. Kennedy Center for Justice & Human Rights
Follow Michael Schreiber:
About Robert F. Kennedy Center for Justice & Human Rights: Robert F. Kennedy Center for Justice & Human Rights is a non-profit charitable organization that focuses on human rights.
Rotimi Akinyemiju
COO of Eleven James
Rotimi Akinyemiju serves as the Chief Operating Officer at BaubleBar. In this role, he is responsible for human resources, facilities, customer experience, global supply-chain management, including international and domestic logistics, packaging supplies, and Information Technology. He is also a Board Adviser at Topshelf. Before joining Baublebar, Rotimi was the Chief Operating Officer at Moda Operandi, where he held overall responsibility for global supply chain, warehousing, logistics, HR, facilities, and accounting functions. Previously, Dr. Akinyemiju was a Head of the US Operations at Net-A-Porter.Com, the UK based online luxury retailer, where he worked from October 2005 to January 2012. Prior to this, Dr. Akinyemiju was a Distribution Manager with Net-A-Porter.Com at their London Distribution Center, between 2005 and 2007. He has been in the luxury industry for over a decade and has a complete understanding of the online luxury market. Dr. Akinyemiju also specializes in global supply chain and logistics issues associated with global ecommerce space. He previously worked with Sheffield Insulations as a Logistics Manager and prior to that worked with Tibbett & Britten as a Warehouse Operations Controller in the United Kingdom. Dr. Akinyemiju holds a Bachelors degree in Management of Logistics from Anglia Ruskin University, UK, a Masters degree in Purchasing and Supply-Chain Management from London Metropolitan Business School, and a Doctorate in Business Administration from Argosy University Business School, Chicago.
Follow Rotimi Akinyemiju:
About Eleven James: Eleven James is a lifestyle brand that is pioneering the luxury experience for the digital age.
Jeff Cherry
COO of Happily
Follow Jeff Cherry:
About Happily: Each month we create you a fun & unique date and deliver you everything you need to enjoy it. Bring back date night.
Jared Miller
Co-Founder and CTO/COO of Babyation
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About Babyation, Mastermind Innovation: We make better products for parents, starting with an innovative breast pump.
Juan Tamayo
COO of Crest & Co
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About Crest & Co: An authentic luxury shopping experience. [email protected]
Juan Tamayo
COO of Crest & Co
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About Crest & Co: An authentic luxury shopping experience. [email protected]
Evan Shoemaker
Chief Operating Officer of en*theos Enterprises, Public Benefit Corporation
Ninjabot + COO @ en*theos.
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About en*theos Enterprises, Public Benefit Corporation, Student Loan Hero: en*theos helps people optimize their lives so they can change the world together.
Sam Raman
Chief Operating Officer of IntroMe
Sam Raman is the Partner at Andra Capital.
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About Andra Capital – Silicon Valley Coin, IntroMe: IntroMe is a mobile app that helps you discover and connect with like-minded people nearby.
Ian Lyubinsky
COO & Founder of Intev Technologies
Ian Lyubinsky is the COO and Co-Founder of Intev Technologies. While pursuing his first startup, Ian has also been focused on honing in on his skills and passions by engaging as a project manager and in operations with multiple startupus and companies. During this time, he strengthened his skills in leadership & startup development, engaged with a NYC Tech Hardware focused incubator, and networked with the local startup community. He’s successfully built and led teams during his experience, and has learned the ins and outs of both marketing and project management within several industries. In 2016, after being invited to pitch Intev Technologies in Silicon Valley, he took the stage with his co-founder in front of nearly a thousand investors and consumers for the first time, and deems it as one of his early professional accomplishments. He holds a Bachelor of Science in Business Management at St. John’s University, but the knowledge and experience he’s gained since has been indispensable, and a stepping stone for where he is looking to take his career.
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About Intev Technologies: Bringing to market the world’s first credit card sized vaporizer!
Leslie Dubuque
Vice President and COO of OptIn
Follow Leslie Dubuque:
About OptIn: OptIn is a career platform that provides customized tools and strategies just for women.
Caroline Portis
Co-Founder/CFO/COO of QuickZip Sheet
Caroline is a self-proclaimed “recovering CPA” who has experience all spectrums of finance and operations as a CFO, COO, auditor and controller. She started with QuickZip as a consultant developing the company’s growth plan, and she quickly became obsessed with the fitted sheet and the potential of QuickZip. She took a leap and joined the company fulltime in 2014; finding a new passion for small business ownership and the inspiring challenges that come up each day. Prior to QuickZip, Caroline was CFO of The Boppy Company, Controller at General Electric and Director of Operations at Level 3 Communications. Caroline is our trailblazer of tenacity, diva of details, and heroine of hard work.
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About QuickZip Sheet: QuickZip Sheet offers quilts, sheets, bumpers, and mattress pads.
Thomas W. Stoltz
CFO & COO of Body Central
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About Body Central: Body Central offers ladies apparel.
Kiran Umapathy
COO of Holiday Matinee
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About Holiday Matinee: Holiday Matinee is a blog for creative inspiration.
Jack Margareten
COO of Fab
Jack Margareten is the COO at FAB.
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About Fab: Fab sells everyday design products online.
Aaron Tate
Founder / COO of Tersa Inc.
Follow Aaron Tate:
About Tersa Inc.: Laundry sucks. Clothing care refinement is the new sexy.
Dalton Young
COO of Rank & Style
Follow Dalton Young:
About Rank & Style: We make shopping simple for busy people. Shop the internet’s most recommended products—in one place.
Hamilton Brock
COO of Escadrille
Follow Hamilton Brock:
About Escadrille: Escadrille is an apparel brand that offers a range of high-end cycling and lifestyle apparel items.
Hamilton Brock
COO of Escadrille
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About Escadrille: Escadrille is an apparel brand that offers a range of high-end cycling and lifestyle apparel items.
Jerome Kearns
Executive Vice President & COO of Four Hands
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About Four Hands: Four Hands is a lifestyle home furnishing company that delivers design products and services.
Laurent Kaestli
COO & Sales of KUKIMI
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About KUKIMI: KUKIMI is a diet program that delivers a variety of healthy meals directly to its users’ homes or offices.
Atindra Mishra
Chief Operating Officer of Bungzie.com
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About Bungzie.com: Bungzie is an online shopping destination providing in-demand goods at big discounts.
Lisa Hom
Co-Founder & COO of Chuz
Follow Lisa Hom:
About Chuz: Chuz replaces mass reviews with a data-driven, adaptive software that recommends spots for food, drink, and lifestyle.
Marshall Morris
COO of iHeartDogs.com
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About iHeartDogs.com: iHeartDogs.com is one of the top websites, communities and ecommerce platforms for dog owners.
Kenzie Price
Co-Founder and COO of ViCar Parking
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About ViCar Parking: ViCar is an on-demand valet service operating in New York City.
Mack Reid
COO of Boys & Girls Clubs of Central Florida
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About Boys & Girls Clubs of Central Florida: Boys & Girls Clubs of Central Florida serves nearly 13,000 children between the ages of 6 and 18 each year.
Kim O’Connor
COO of Palm Coast Sales
Kim has responsibility for strategic planning, managing day to day operations, marketing, and human resources. She has spent over 20 years in the financial services industry growing product lines, business lines and markets. She has extensive executive management experience, including strategy and execution, expertise in organizational best practices, optimizing processes and improving operations. Her educational background includes an MBA from Florida Atlantic University, Six Sigma Green Belt certification, and PDMA (Product Development and Management) certification.
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About Palm Coast Sales: Palm Coast Sales is a distributor of barbecue equipment grills, outdoor living products, patio furniture, and specialty casual furniture.
David Park
COO of NealyWear
David Park is a highly organized and responsible officer with a passion for entrepreneurship. He has led teams to many successes during his time at the University of Arkansas, in business strategy, planning and logistics. David will oversee units produced and the research and development behind the production of NealyWear. David will collaborate with Kevin in monitoring production costs and possible cuts. David’s skills in leadership will be extremely important to the initial and sustained development of NealyWear
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About NealyWear: Our company produces unique designer clothing for women to wear on college gamedays.
David Park
COO of NealyWear
David Park is a highly organized and responsible officer with a passion for entrepreneurship. He has led teams to many successes during his time at the University of Arkansas, in business strategy, planning and logistics. David will oversee units produced and the research and development behind the production of NealyWear. David will collaborate with Kevin in monitoring production costs and possible cuts. David’s skills in leadership will be extremely important to the initial and sustained development of NealyWear
Follow David Park:
About NealyWear: Our company produces unique designer clothing for women to wear on college gamedays.
Luca Agea
Co-Founder | COO of OMAST
Follow Luca Agea:
About OMAST: we design and build lifestyle products, starting with bicycles, watches and motorcycles.
Ian Roth
Chief Operating Officer of Ridiculous Lifestyle
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About Ridiculous Lifestyle: Clothing Label/ Entertainment Blog
Ian Roth
Chief Operating Officer of Ridiculous Lifestyle
Follow Ian Roth:
About Ridiculous Lifestyle: Clothing Label/ Entertainment Blog
Brian Sun
Chief Operating Officer of 8PM SHOP
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About 8PM SHOP, FH GROUP INTERNATIONAL INC.: 8PM SHOP facilitates an online store that markets a range of shawls, scarves, leggings, headbands, socks, and more.
Brooke Craig
COO of Your Image by Brooke
I have ten years experience as an independent skin care and color cosmetics consultant and small business owner with Mary Kay cosmetics. As such, I am skilled at personal consulting and have a great deal of knowledge about the fashion industry and current trends. As a sixteen-year veteran as a secondary mathematics teacher, I have a wealth of experience in communications, planning, and assessment that serve me well as a small business owner and personal consultant.
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About Your Image by Brooke: As an image consulting firm, we help individuals and companies improve their image and put their best foot forward.
Mary Harvey
Chief Operating Officer of Women’s Professional Soccer
Women’s Professional Soccer (WPS), Federation Internationale de Football Association (FIFA), Reach Fitness Specialties: • Strategy Development and Execution • Sports Governance, Development and Administration • Enterprise Operations • Operational Monitoring & Compliance • Program | Project Management • Corporate Social Responsibility | Sustainability • Market Research and Analysis • Brand Awareness | Positioning • Team Building and Staff Development • P&L Management • Enterprise Communications
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About Women’s Professional Soccer: Women’s Professional Soccer (WPS) was a top level professional women’s soccer league in the United States.